People want to do business with people they know, like and trust. The purpose of our group is to foster relationships in order to confidently refer people to others in the group. Our goal is not to hand out as many business cards as possible and move on to the next event. The goal is to connect with one or two members at each event and get to know them to have that confidence in referring others to them. The more you attend, the better your chances of being referred by others.
Did you know that 65% of new business comes from referrals according to a New York Times survey. And 92% of people trust referrals from people they know. If you want to grow your business, get out there and get known by more people.
Face-to-face networking is one of the most powerful, effective and inexpensive ways to market your business, expand your circle of influence and make your online marketing more effective. The best way to meet more people is to attend networking events. Attend several different events and pick two to three groups that click well for you and then stick with them.
Networking is a form of marketing. It takes time.
Networking = Marketing. Marketing = Consistency.
Regularly attend the events. People want to do business with people they know, like and trust. This happens when they spend more time with you. The relationships you develop become your external salesforce and marketing team.
Build your business as you build lasting, meaningful relationships.